I'm a copywriter and creative strategist with a passion for finding the words that bring a campaign to life. I have more than 15 years of experience helping brands establish their "voice," that perfect blend of tone and message that sets them apart, resonates with their audience, and inspires change.
What draws me to healthcare is that it's one of the toughest creative challenges out there. Working in a highly regulated space where the stakes are high and the details affect people's lives. To do it well, you need clarity, empathy, precision, and restraint, all at the same time. It's not easy, but it's exactly the kind of work I enjoy.
Over the years, I've worked across the entire health landscape, from pharma and life sciences to public health and federal programs. I've developed everything from promotional ads, video scripts, and patient websites to toolkits, social campaigns, bylines, and op-eds.
What keeps me writing in healthcare is the meaning behind the work and the creative pressure that comes with it. I like making things that matter, and I like doing it with teams who push each other to do their best.
If you're interested in working together, let's talk!
Key Skills
Campaign creative strategy
Corporate narratives and message architecture
Advertising and promotional copy
Digital and social media content
Executive thought leadership
Website manuscripts
Video scripts and storyboards
Longform editorial
Internal communications
Brainstorming
Quality control